The company isn’t a family

Whenever executives talk about how their company is really like a big ol’ family, beware. They’re usually not referring to how the company is going to protect you no matter what or love you unconditionally. You know, like healthy families would. The motive is rather more likely to be a unidirectional form of sacrifice: Yours.

Because by invoking the image of the family, the valor of doing whatever it takes naturally follows. You’re not just working long nights or skipping vacation to further the bottom line, no, no, you’re doing this for the family. Such a blunt emotional appeal is only needed if someone is trying to make you forget about your rational self interest.

You don’t have to pretend to be a family to be courteous. Or kind. Or protective. All those values can be expressed even better in principles, policies, and, most importantly, actions.

Besides, don’t you already have a family or group of friends who feel like blood relations? The modern company isn’t a street gang filled with orphans trying to make it in the tough, tough world. Trying to supplant the family you likely already have is just another way to attempt to put the needs of the company above the needs of your actual family. That’s a sick ploy.

The best companies aren’t families. They’re supporters of families. Allies of families. There to provide healthy, fulfilling work environments so when workers shut their laptops at a reasonable hour, they’re the best husbands, wives, parents, siblings, and children they can be.

“Parents aren’t just parents — they’re case workers”

Adam Rosenfeld and his awesome family

Recently we asked users: ‘How do you use Highrise?’

We received a myriad of responses, but one of the themes that stood out wasn’t business related at all:

Many of our users manage personal communication and tasks at home with Highrise.

Adam expanded a bit for us on how he uses Highrise to manage his larger than average family of 10.

“Parents aren’t just parents — they’re case workers. Especially when you have almost three times as many children as your average family. That’s why the most powerful tool for me in Highrise is Cases.

For example, my wife and I used a case in Highrise to move our oldest daughter from public school to homeschooling. This required maintaining communication with teachers, the school principal, and the Ministry of Education. There were to-dos, documents, and contact information that all needed to be accessible to both my wife and I.

With the help of Highrise, our daughter is now happily advancing in her learning at home.

Besides schooling, we use cases for many other things. These include home maintenance, auto care, accounting, and even birthdays and vacations.”

And here’s another story about how Highrise cases made a messy situation much more manageable…

After a day of coworking recently, I came home and proceeded with the daily routine of getting the baby, prepping dinner, and feeding the animals. As I walked down the stairs to the cat’s dish, I stepped in what could only be described as a puddle. On our carpet. I didn’t think much of it immediately, as perhaps my husband had moved the blanket I passed drying at the foot of the stairs because it had been dripping.

I fed the cat and walked back. Couldn’t miss it. My foot soaked into the carpet again. Hmm. Uh oh. Was it wet around the corner too? Yup. All around the laundry room the carpet was very wet. The reality sank in quickly from there.

The hose for the washing machine had emptied into our laundry room instead of the intended location and soaked through the walls into our carpet in the family room. We would need to move quickly to get everything dried out and recovered before mold set in.

But… we’d been through this before with our washing machine. And good thing for us, we also use Highrise cases for important projects at home.

The last time our washing machine caused us trouble, we just bcc’d our Basement case dropbox address to ensure all communication related to vendor quotes and work done, etc ended up in Highrise. Just in case.

The clean up was no fun, but it was so much easier than the previous time. It took just a few seconds to find which contractor to call. In less than a week they had dried everything out, torn out and replaced a foot of drywall and the carpet padding, repainted, and stretched the carpet back in place. Out a bunch of money, and some inconvenience, but very little stress.

Compare that to previous incidents where we’d had service and then needed something again and had to search through our junk drawer and files to find the vendor’s card or the receipt, only to come across nothing and have to start from scratch. You think you’ll remember these details, but when something like this happens across a span of several years, and all you want to do is get everything back up and running, it’s so easy to forget.

We hope Highrise makes life easier for you too.

And thank you to Manuel Kripp, Todd Shearer, and Adam Rosenfeld for sharing what you do, and helping support Highrise. We appreciate it more than we can articulate.

We’d love to keep hearing your stories about how you use Highrise — send them over to or please reach out on Twitter: here.


Why do some families seem so good at passing down success, while others fail?

Today, dog sleds are a bit of an anachronism — a reminder of travel that was important many years ago. In 1925 a diphtheria outbreak occurred in Nome, Alaska. Diphtheria is a bacterial infection that was an extremely deadly disease for native Alaskan children who had no immunity.

There was an antidote, but the town’s doctor was out of it. And it was winter. The ports were blocked with ice. Planes couldn’t fly.

Their only hope was to fly 300,000 units of the antidote found at a hospital in Anchorage as far as it could go to Nenana, Alaska which was still 674 miles away.

Dog sleds would have to take it the rest of the way.

So 25 riders, or mushers as they’re called, and 150 dogs relayed across the Iditarod Trail for 6 days of brutal weather to keep the outbreak at bay. Several dogs lost their lives on the way.

Today, the “Iditarod” race helps commemorate that event. A hundred or so mushers take their dogs across 1000 miles. It takes a 1–2 weeks for everyone to complete the race.

And this year on March 15, 2016, Dallas Seavey won the Iditarod. For the fourth time.

Dallas is an interesting specimen of a winner. Not only is he a repeat champion, he also holds the record for being the youngest winner at 25 when he won in 2012. And he set a new record time this year by beating his own previous record from last year! The guy knows how to win.

Even more interesting, Mitch Seavey, Dallas’ father also has two Iditarod wins under his belt and has set his own records. Dallas’ grandfather was a veteran racer too.

Looking at Dallas and Mitch I wonder why is this family so good at racing? Is it luck? Is it something hereditary? Or is there something important we can take from this to help our own kids, students and employees to be more successful?

Or was Dallas Seavey just born to win?

In other news this March, Frank Sinatra Jr. sadly passed away. You probably don’t know much about Frank Sinatra Jr. but you’ve heard his dad’s music. Perhaps the thing Frank Sinatra Jr. is most famous for? Being kidnapped.

Frank Jr. was kidnapped at 19. Some drug fueled kids envisioned kidnapping Frank Jr. as a “business deal” with Frank Sr. They planned on “borrowing” Jr., investing the ransom money and paying back the family. They even refused to take a million dollars from Frank Sr. when he offered it, and stuck to the odd number of $240,000, which was their original ask.

The ransom was paid, and Jr. was returned safely. The kidnappers were caught and sentenced to prison soon afterwards. Rumors however came from another bizarre turn when the kidnappers argued that Frank Jr. had orchestrated the kidnapping himself. Barry Keenan, the mastermind behind the kidnapping, now a wealthy real estate tycoon, has since apologized profusely for what he did and has admitted that Frank Jr. was innocent of the whole thing.

So apart from being one of the most famous celebrity kidnappings, who was was Frank Jr.?

Frank Jr. was a talented piano player, a trained musician, and a gifted vocalist like his dad. But in contrast to Dallas, here’s Frank Jr.’s words about himself:

I was never a success. Never had a hit movie or hit TV show or hit record. I just had visions of doing the best quality of music. Now there is a place for me because Frank Sinatra is dead. They want me to play the music. If it wasn’t for that, I wouldn’t be noticed.

I think the disparity between Frank Jr. and Dallas offers an opportunity to learn some interesting things that parents and mentors can use to influence success.

Suniya Luthar is a Professor of Psychology at Arizona State University. She set out to deeply understand how poverty affects children. In study after study she has looked at the differences between groups of affluent, white, upper-class students and their poor, inner city counterparts. The results were unexpected.

As Suniya peered into their lives, she found that the affluent high schoolers actually suffered from higher levels of anxiety, depression and substance abuse. One argument you might make is that the affluent kids are spoiled and have money to blow on junk like drugs. But as Suniya found, it was more troubling than that. She kept finding evidence of self-medication. These kids weren’t blowing excess money out of boredom, they were using drugs to try to deal with that depression and anxiety. Why is this happening?

One theory that Suniya believes ties it all together is that the affluent kids are simply more alone. From her paper, The Culture of Affluence: Psychological Costs of Material Wealth

Sociological research has shown that junior high students from upper-income families are often alone at home for several hours a week. At an emotional level, similarly, isolation may often derive from the erosion of family time together because of the demands of affluent parents’ career obligations and the children’s many after-school activities

Parents just aren’t around. They’re working hard to improve the careers that brought the affluence in the first place.

I didn’t have a lot of money growing up. But my parents were around a ton. I was in a bunch of activities, and my parents were actively involved even coaching the teams themselves. It was lessons on the field with my dad, or working with my mom at 2am on a science project that helped me learn and achieve.

But now that I feel like I have a pretty affluent peer group, I see different decisions being made. Folks needing to travel to a job or conference, or another late night at the office to make these important careers work. Is the sacrifice worth it?

It wasn’t for Frank Jr.

When Frank Jr. was a teenager Frank Sr.’s career became prolific, on average performing in 2 movies and creating 4 albums every year through the 50s and 60s. As you can imagine, Jr. didn’t see much of Sr.

Jr. would say at some of his shows, “I am now going to devote five minutes to the music of Frank Sinatra because that is exactly how long Frank Sinatra devoted to me.

That’s a big contrast to Dallas’ relationship with Mitch.

Win or lose the race or not doesn’t change the fundamentals of our relationship — that as family and friends. It’s an interesting dynamic to be the biggest competitors and best friends at the same time

Mitch on his son’s accomplishments

Mitch and Dallas spend a great deal of time on family and being friends. As you read Dallas’s own biography,

He grew up under the tutelage of his grandfather Dan and father Mitch

Frank Jr. barely saw his father. Dallas was taught by his.

The hunger for love is much more difficult to remove than the hunger for bread. -Mother Theresa

A second key point stands out when you read about Dallas vs. Frank Jr. Frank Jr. wasn’t really a Junior. His name was Franklin. His dad was Francis. But at some point, Franklin obtained his dad’s nickname. That’s a tough act to inherit. And inheriting your parent’s legacy isn’t a sure fire plan for success, in fact, it often goes the other way.

Morten Bennedsen, a Professor of Economics and Political Science at Insead Business School, found that firms who pass along leadership to a family member on their departure suffer a 4% drop in value. A drop that’s even more severe for businesses in rapidly growing or highly technical industries.

And not only did Frank Jr. inherit his father’s name. He sang the same type of music. His first professional start was even with the members of the Tommy Dorsey orchestra which had launched his Dad’s career. Instead of Frank Jr. taking a new path, he tried to take the same steps his dad did.

Frank Sr. even had Frank Jr. sing on his Duets 2 album, which backfired for Frank Jr.:

It was the wrong thing to do. The premise of the Duets album was to have Frank Sinatra sing with young artists who were big successful record sellers. I never was. It was nothing but nepotism and it always embarrassed me. I did not belong on those records. I was delighted to do it, but I didn’t belong there.

Frank Sr. also gave Frank Jr. a job. His dad made Frank Jr. the leader of his band when Frank Sr. was aging and couldn’t find a band leader who would work for him any more. “This is my son — his mom told me to give him a job,” Frank Sr. would tell his audience as a ‘joke’. But in the end it was still keeping Frank Jr. under his shadow. Frank Jr. would even wear a dull suit during his dad’s performances and lead the band with his back to the audience all so that he wouldn’t dare outshine his dad.

If you look at Dallas’s career it reads very differently.

When Dallas wanted to finally race competitively he didn’t inherit anything. Instead he spent his own money buying dogs from his father. And his father sold him the b-squad. The “scrubs”. These were dogs that were sized wrong, too big or too little. Dogs who were scared to race, or some that were past their peak or had even been injured. Dogs that Mitch didn’t even want.

It wasn’t easy. It took 4 years before that Scrub squad became competitive and won their first race. And now, Dallas is racing the pups of the Scrubs.

Mitch isn’t giving Dallas handouts, and Dallas isn’t trying to become Mitch or inherit anything from him. He’s trying to beat him using his own unique set of tools.

And that’s an important difference when you think about helping our children succeed. Do you give them opportunities, or do you let them struggle and fight to find their own way?

In the end, Frank Jr. was still a talented musician who eventually found a path and peace with his life. But I still can’t help comparing the differences in how Frank Jr. and Dallas were raised and educated.

And I am by no means an expert of parenting. That’s why I’ll refer to these lessons as I make my decisions and sacrifices around my own career and family, and what my child needs to succeed.

But these same principles can also be applied in companies. It’s easy to get lost in our own focus and priorities. We don’t want to micromanage. But are we really just the absent parent who swoops in every now and then with advice that turns out to be an unhelpful handout? Or do we regularly give our teammates our time and ears, but still room to work out their own ways of succeeding.

Because here’s the thing. Often we think we need to sacrifice time with others in order to keep our own thing going. But I left something out about Mitch.

Dallas may have won 4 times, but he didn’t win them all in a row. He won in 2012, but lost in 2013. Who’d he lose to? His own father. And this year, guess who came in second? Mitch. Mitch even beat Dallas’s record from last year.

By being a teacher and a friend, and helping his son compete on his own, Mitch himself has gotten better. Maybe the student became a master. And the other master got even better.

P.S. It would be awesome to meet you on Twitter, or check out what our team is doing with Highrise.

Capturing memories in the best light

When our son Colt was born three years ago, I found the true purpose to why I had spent the past decade studying and practicing photography: Capturing the arc of a whole new life that I co-created.

Family photography is often relegated to the lowest rung of Serious Photography. And I get that looking at pictures of other people’s kids really isn’t all that interesting most of the time. But if it’s your kid, suddenly it’s the most important and profound subject in the whole world.

Colt just turned three, and already I have a hard time remembering the specifics of his early expressions just by digging in grey matter. But pull up a few pictures, and all of the sudden the memory is jogged, alive in the mind’s eye.

It’s the magic of photography that it can serve as key to unlock those treasures you’d otherwise struggle to access. So thank you to Canon, Fuji, and, since Colt was about 1, primarily, Leica. ❤️📷