A bunch of big updates for Basecamp 3

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A first-year birthday + big stuff launching to everyone next week First, a quick birthday celebration We launched Basecamp 3 about a year ago. It’s been a huge hit so far — we’re closing in on half a million new company accounts, still coming at the rate of around 8,000 new companies signing up a week. Basecamp 3… keep reading

Work Can Wait 4,380 days

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Or maybe it can’t. It’s your choice — That’s the point. I love seeing the look on people’s faces when they learn I took 12 years off to raise my kids. They say, ‘But you’ve got such a great career in high tech! How’d you do that?’ I’m living proof you can take a break from your… keep reading

Job Preservation

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Illustration by Nate Otto The modern practice of embalming started in the U.S. during the Civil War, and Brian Yeazel’s family got into the embalming fluid business a few decades later. Frigid Fluid, the company his great great uncle founded in 1892, is also the inventor of the automatic casket lowering device. Brian, who took over… keep reading

Competing with U2

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Salesforce just had their annual conference this week called Dreamforce where around 150,000 people show up to see new feature releases and listen to U2. Literally. U2 performed. So how on earth can Highrise, a six person company, compete with U2? I recently began exploring that question in a video about how Zara, a juggernaut… keep reading

Is “content marketing” dead?

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Felipe Barbosa asked a question on Inbound.org recently that generated a lot of great conversation, “Do you think content marketing will become so competitive that people will just ignore it?” Reposting my answer: Every time someone visits the Facebook News Feed there are on average 1,500 potential stories from friends, people they follow and Pages… keep reading

Rewriting bad writing

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Become a better writer by taking a poorly written piece and rewriting it yourself Once in a while I read something so complex and poorly written, when I’m finished I have no idea what I just read. It’s insanely frustrating. While writing isn’t an easy skill, people make it way harder than it needs to be.… keep reading